Finding a successful Christian Home Based Business Opportunity is not something that can be done in a weekend of internet surfing. Many of the so called Guru’s will tell you sending them $495 will guarantee internet marketing success before you know it. Nothing could be farther from the truth. There is a reason these offers seem to good to be true. It is because they are. There are literally billions of dollars of money to made by people like you and me but it takes some work and study to learn how to do it.

The best advice I have for someone starting out in Internet Marketing is to start reading some of the trusted sources on the web. There are some men and women who are only interested in helping newbies (that is a term meaning a new person to web based businesses) spreading the truth about how to make money. If you want a Christian online business then I suggest you start reading everything these guys and gals have to say. One of my most knowledgable sources is JR at Internet Marketing. He not only has great information on his blog but he is also willing to answer questions if you contact him. I suggest you visit his blog now and read everything he has written, you will be well on your way to understanding how to develop a Christian home business opportunity.

Christian Business Opportunity

Most of the people who contact me about a Christian business opportunity think this should be something radically different than other web based businesses. This may have been true when the web was starting because there were a lot of pornography sites and scam sites set up. In fact, it seemed like that was what most of the sites were. Now the internet is developing into a legitimate way to do business. A Christian home based business can be readily started using any number of revenue generating plans. Check out my post at Christian Home Based Business Opportunity for six classic business models people have used to make massive amounts of money on the web.

There are thousands if not millions of sites on the web that claim to tell you they can make you the next Bill Gates. I believe some of them can help you but a lot of them really don’t have the information you need. What I did, and I am glad I did because I got to see both good and bad sites, was to visit as many making money sites as I could to see what they are offering. The great thing is the make money online niche is getting so competitive that they are giving boats of free stuff away to get you to sign up for emails. Before you spend any money you need to start reading all the free stuff you can. After a month or two you start to see the patterns of what people are saying about money making. At this point you will develop some questions and that is when guys like JR above can help. Read his blog and follow the comments. There are literally gems to be had in the comment sections of these blogs. How to make extra income online is a fascinating subject that is really not that hard once you know where to look and you have the basics.

Online business opportunities abound on the web, but it will take some searching to find out what works. I will continue to give you good information you can trust and you need to develop other sources also like the ones I mention. I think you should be able to spend the next few months studying free information before you have to spend any money at all for coaching. Your Christian online opportunities are out there just don’t lose hope and don’t be overwhelmed.

Your quest can be to find a Christian Home Based Business Opportunity that is just right for you and your situation. I know you can do it so let me know how your journey goes. You can also ask questions in my comments and I will do my best to get good answers for you.

The most important ingredient to any Christian home business is you must find a problem and solve it for people. It can be any kind of problem but the reality is that is what every business, including every online Christian business, is built around. Look at any business and the whole point of that commercial enterprise is to solve a problem for the customers. A restaurant solves the problem of hunger in its clientele. The restaurant also, probably more importantly, solve a problem of boredom. If people only wanted to satiate their hunger they could go to a store and buy a few ingredients to make their own meal. But they don’t and instead they go to a restaurant to eat and more importantly share in the atmosphere. The main problem solved is not hunger but boredom. If you own a restaurant that is a key point to remember.

What can this teach us about how do Christians build a business? The first step to a successful Christian home based business is to find the problem you will solve. One way is to contact Christian business and find out what problems they are solving. You can also find Christian in business who want to make friends and ask them what problems they solve.

Here is a little homework. Go get your copy of the local yellow pages. Pick out 10 different pages and look at the businesses listed in the ads. Write down the business and next to it write down what problems are being solved. As we saw above with the restaurant example it could very well be that more than one problem is being solved. After you have done this for a while you start thinking in the terms of problem solving and you naturally start answering the question how to start a Christian business.

Another source for problem solving ideas is a Christian business directory or a Christian online business directory. Both of these list legitimate Christian businesses and you can do the same exercise to find out what solutions are being offered.

Once you have a problem to solve you must offer good value to your customers. Some people view Christian home businesses in a negative light because they expect more from us than the average business person. They expect we will be more honest and give freer value. Since this is the expectation, this is how we must do business. This is the way I want to do business anyway and I am sure it is the same with you. We are not put on this earth to take advantage of anyone. We are here to spread the Good Word and to find our relationship with our creator.

An internet business is a great way for Christians to make money. Christians blogging for money are solving the problem of a lack of information. By providing information to their readers they are fulfilling the need for knowledge that so many people have. Starting a Christian home based business is not difficult but it does take work and most people really don’t want to do that.

One procedure that works great is to offer your site visitors a free report based on the subject of your website. In order to get the free report the visitor needs to give you their email address. With this address, you can now start sending them informational articles about what you have to offer and keeping in touch with them so you remember who you are. The whole goal of the free report is to build a list of people who you can market to in the future. This method has helped countless Christian entrepreneur to build a success Long Term business on the web.

The key to making this process work is to get the word out about your free report. See MLM email leads for more information on how to do this. You can advertise on line or offline to spread the word about the report you are offering. You can contact a Christian business directory or many to find other websites similar to yours. Ask if you can offer your free report to their readers in exchange for allowing them the same Christian Business opportunity on your site. Building relationships like this can be very beneficial to each of the participants.

If you have a report you would like to offer to the readers here, contact me and we will see if we can trade traffic. The whole key to a successful on line business is getting customers. You want them to visit initially and then you want to keep them for a long time in order to continue to market your quality products to them. Again I must stress this is not spamming it is offering value to your customers. Using email can be an effective Christian Home Based Business strategy.

The first thing you want to do when getting ready to set up a blog is you must find out what your potential customers are interested in. When people are looking for something on the Web they use keywords to type into the search engines like Google. Keywords are phrases that represent what people are thinking about when they search. For example, if I am interested in fishing rods I might type in “fishing rod,” “fishing pole,” “fishing equipment,” “rod and reel,” or just “fishing.” Each one of these phrases is a key word. Some will work better than others when finding fishing rods on the web. If you type in just fishing you will also get sites about “how to fish,” “where to fish,” “fishing guides,” and many other pages that do not have anything to do with fishing. You will get a few web sites about fishing rods but not many. It would be the same with a Christian based business. You need to target the keywords that people are searching for with your products.

Spend some time thinking about what you mean by an online Christian business. Do you want to sell information about Christianity? Do you want to sell Christian based products? Do you want to sell books? Do you want to sell courses? Do you want to give information away and once you have visitors try to sell them other people’s products and services? These are all questions to think about as you build your Christian home business to make online income.

Once you have an idea about what you “think” you want to sell you need to find out if people are really searching for that item or service. A good place to start is Google because it is free. Go to their Keyword Tool at https://adwords.google.com/select/KeywordToolExternal and type in your original keyword. Google will give you back a list of other words that similar. Pick a few and then go to https://adwords.google.com/select/TrafficEstimatorSandbox and find out how many people search for these each day. It is time consuming but it is free and it will start to give you an idea of what people are typing into Google.

There are a lot of other programs that make this part easier but they cost. We will be talking about them in future posts. For now just start looking at your potential keywords and get a feel for the market. You will need this information as you build a successful Christian home business.

Until next time, our prayers are with you.

Today’s post is about a very necessary part of the marketing strategy for your business.  I am talking about your USP or unique selling proposition.  This is what sets you apart from all your competitors and gives your customers a reason to do business with you.  I will explain the USP by looking at the revolutionary path that Jesus gives us.

Jesus gives us a way to eternal life with our loving Father.  Before our savior walked among men, the idea of eternal life was unheard of.  No one else talked about the possibility of living in heaven for eternity.  This is Jesus’ USP or unique selling proposition.  He gave us hope of life with the Father in a state of happiness and joy that would last for ever more.  No one else had ever given mankind this type of promise.

A USP or unique selling proposition is a term that is critical to the success of any business in a competitive market place.  The idea was first developed by Rosser Reese a marketer working for Ted Bates & Co.  Reese stated that an effective USP has three parts and each is necessary to the success of the business.

1. A business must make a proposition to the customer.  The proposition can not just be a bunch of empty promises about how good the product is it must make a direct statement.  It is an agreement that if the customer buys the product, they will receive a specific benefit.  Jesus’s agreement with us is that through Him we can reach life with the Father.

2. The proposition must be unique.  That is, it must be a proposition that the competition either can’t or does not make.  The USP is usually something that sets your product apart from all the other competitors but not always.  Sometimes a USP is developed by stressing a part of your business that everyone else does but does not talk about.  In the case of Jesus, His USP is unique because He is the only path to everlasting life.

3. The proposition must be so powerful and exciting that it will pull new customers to your business to buy your product.  Your USP must be viewed by the customer as something they must have if they are going to be satisfied with the type of product you are selling.  What could be more powerful than a promise of redemption bought with the blood of Jesus?

As you can see Jesus has a very powerful and enticing USP.  He is offering a path back to our most basic goal which is being with our Father through eternity.

Now let’s look at an example of using a USP in business.  Suppose you have an online Christian bookstore.  If you do a search on Google for Christian bookstores you get 1,270,000 results.  It is hard to stand out in this crowd.  But if you search for “Christian stories for teens” you get only 437 search results.  It would be very easy to get your bookstore ranked against 437 competing pages.

If your unique selling proposition is that you specialize in Christian stories for teens then people will go to you when they are looking for stories of faith that their teens can relate to.  You have made the proposition that your customers will find these types of stories on your web page.  The key would be to set up one page for this USP and then set up other pages to target other USPs like stories about miracles, stories about overcoming obstacles, or stories about the effects of prayer.  You would have a unique selling proposition for each type of book.

The internet is a wonderful tool that we are still learning to use effectively to market our businesses.  A big key to success is to find niches which are small parts of the market to target.  A strong USP makes this much easier.

 I hope you found this information useful.  Our prayers are with you.